Meet the Founder!
Diana Esparza, #HerStory
Everyone eventually meets their teacher one way or another, and your teacher is either pain or love, and you get to choose... Diana’s (creative director) lack of self-love, self-worth, self-respect, and self-awareness enabled her to choose pain as part of her learning experience - she entertained a psychopath covert narcissist.
Little did she know that instead of attracting a high vibrational
man, she was attracting wound mates – charming psychopaths. This individual showed Diana what love is NOT all about…
Through him, she experienced first-hand love bombing, hosting, benching, gaslighting, triangulation, discarding, lying, and other tactics of emotional abuse and manipulation used by these predators.
Long story short, this individual was in more than a dozen monogamous and exclusive relationships with Marea, Dona, Claudia, Ramiro, Xavier, Erica, Silvia, Maria Guadalupe, Danika, Marylou… and of course, Diana ☹
This unhealthy experience was the catalyst for Diana to do her inner worth.
She channeled the betrayal, rage, grief, and sadness by writing empowerment quotes on tees.
Women have always found inspiring ways to make a statement with what they wear so in Diana’s case she wanted to express how she felt. She didn’t expect to sell the t-shirts—they were simply her way of making a statement during a particularly frustrating moment in her life.
Diana realized she had tapped into something bigger and meaningful:
A movement to encourage women to reclaim their FEMME power, find their voice and build sisterhood.
Diana aims to show how digital channels can be used as a powerful narrative medium that can convey messages about ourselves and the world around us.
The products, accessories, events and experiences offered by the brand are drawn on Diana’s experiences as a woman in modern life. Exploring themes involving relationships, emotional trauma, spirituality, the patriarchy, women empowerment, health and wellness and embodiment among others. Diana examines many of the problems’ women face in day to day life, presenting cultural and controversial (sometimes sarcastic) commentary on such issues.
Warrior Goddess began life as a feminist brand making slogan tees, shouting about being authentic, sisterhood, toxic masculinity, women owning their feminine voice and power among others. The brand was created to celebrate, inspire change, and empower women everywhere ♀️.
Warrior Goddess creates clothing, accessories and experiences for the “Modern Feminist” who is in the process of rewriting their stories of the (distorted) Feminine and inviting Her to step into a new wave of divinity.
Diana’s unique approach to touching women lives' is her pursuit of innovation through superior sartorial content, storytelling, and creativity.
The strong identity of the Warrior Goddess brand has evolved over the years without ever forgetting its roots. An unmistakable style, which, year after year, shows that softness + fierceness can coexist and still be powerful.
The brand’s essence lies in its contrasting features - bringing balance between the Masculine and Feminine aspects within each individual, to anchor this balanced energy deeply into the collective co-creative consciousness.
A Warrior Goddess looks fragile and feminine but utterly in control. She is a woman that master the fine art of “Female Assertiveness”.
Warrior Goddess is available on www.warriorsgoddess.com/collections and stocked by some Canadian retailers.
Much like a tattoo, your slogan T-shirts are my world's weapon of choice when it comes to making a statement without saying a word. I love how the brand incites women to be unapologetically ourselves! I love all of your Audrey Hepburn Unapologetically YOU designs.